The brand was founded in 2014 by Marcus Gårdö, Pelle Lundquist and Stefan Pagreus and offers high quality clean-cut basics and wardrobe staples at an affordable price. In addition to London, A Day’s March currently have four stores in their native Sweden.
A Day’s March opened their store at 39 Berwick Street on 20 April, advised by Harper Dennis Hobbs. The property is situated in a premium position in Soho, adjacent to British menswear brand Universal Works, and close the Nudie Jeans Repair Shop, R.M. Williams and Ted’s Grooming Room.
John Corlett, associate director of HDH, commented: “A Day’s March are a welcome addition to Soho’s menswear offer. Their inspiration comes from classic American and Italian men’s fashion, as well as military apparel and sportswear. We look forward to helping the label expand further in Europe.”