Ron Dorff, the French-Swedish premium athleisure brand, advised by Harper Dennis Hobbs (HDH), has acquired a 460 sq ft unit at 53 Blandford Street in Marylebone.
This will be Ron Dorff’s second London store after opening on Earlham Street, Covent Garden 3 years ago. The brand currently has 2 stores in Paris.
Ron Dorff is renowned for its premium athleisure menswear with its strong “logo sweats” and “no-logo, minimalist” range, and with the opening of the Blandford Street store, the new “His for Her” collection.
Hannah Mahoney-Griston, Director at HDH comments, “Blandford Street was our preferred location for the brand’s second London store, being in close proximity to the Chiltern Firehouse and other premium menswear brands such as Sunspel, Trunk and Frescobal Carioca. We felt the street provided the ideal fit for the fast-growing H.E.N.R.Y (High Earners Not Rich Yet) target. The brand is already planning a third store, this time around the Brompton Cross area.”
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